Dress in Blue Day is March 6
What? Dress in Blue Day lets allies everywhere join our mission to end colorectal cancer. By wearing blue and raising funds, you bring awareness to this disease and support our work—as well as honor all who are impacted by colorectal cancer.
When? Dress in Blue Day is Friday, March 6. All of March is National Colorectal Cancer Awareness Month.
Why? This year, more than 147,000 people will be diagnosed with this highly preventable disease. They will join more than 1.4 million colorectal cancer patients and survivors living today. We go blue for them, their families, and their community.
Let us guide you
If you have questions or want to get involved in another way, please contact Lizzie Glaser, Senior Manager of DIY Fundraising, at lglaser@ccalliance.org or (202) 204-7559.
Three of our favorite fundraising ideas
Movie night
Invite supporters to a movie night at a local theater, community center, or backyard. For big outdoor showings, you can rent movie-showing equipment here. This fundraiser guarantees a crowd, raising money through admission and concession sales.
March Madness bracket
Tons of people tune into NCAA March Madness. Capitalize on its popularity by creating a basketball bracket fundraiser. Just check local laws first--betting for cash is illegal in most states, but you can probably give the winner something else!
Art sale
If you have artists in your community, ask them to donate a piece for a sale to benefit the Alliance. The art sale can happen online or in-person, with the atmosphere running from casual to swanky.
Wear blue and support our mission to end this disease in our lifetime
Blue is our color. It represents our nation of allies and all we do to end this disease within our lifetime. March 6 is the official Dress in Blue Day, but we invite you to celebrate on a day that’s convenient for you. Check out the gear we have in our store to get started!
How did Dress in Blue Day begin?
It all began with Anita Mitchell, Colorectal Cancer Alliance volunteer, Never Too Young Advisory Board member, and Colon Cancer Stars founder. Anita, who was battling stage IV colorectal cancer and lost a close friend and father to the disease, saw a need to bring greater awareness to a cancer not many people wanted to discuss.
In 2006, she worked with her children’s school to coordinate a recognition day with incredible success. In 2009, Anita brought the Dress in Blue Day concept to the Colorectal Cancer Alliance. Together, we took the program nationwide!
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